Wood Mackenzie, a global energy, chemical, and extractive industry research firm, has partnered with Publish Interactive, a SaaS developer for the research sector, to launch a new publishing and monetisation platform.
Following a successful rollout, Wood Mackenzie has now made its new, state-of-the-art interactive content platform available to all its power and renewables customers.
Wood Mackenzie will use Publish Interactive’s content management and delivery platform to engage all its power and renewables customers with a seamless user experience, interactive research content, and a suite of smart workflow tools.
Developing a new Publish Interactive-powered content platform has enabled Wood Mackenzie to deliver multiple research products, to multiple audiences, through a single user experience.
“Partnering with Publish Interactive has enabled Wood Mackenzie to rationalise three existing client experiences into a single, intuitive content platform and to get that to market in the shortest possible time,”
“Thanks to Publish Interactive, it’s now quicker to showcase the value of our power and renewables service, while clients can make use of a suite of elegant features to quickly and easily locate content.”
said Matthew DaPrato, Product Suite Director, Power & Renewables, Wood Mackenzie.
“Publish Interactive’s intuitive search, and the way content is organised within the platform enable Wood Mackenzie to maximise the value of its extensive power and renewables content portfolio,”
said Emma Forber, Director of Client Services with Publish Interactive.
About Publish Interactive
Publish Interactive is a leading developer of serviced software for the research sector. It has been supplying its industry-leading content management and publishing platform to research businesses for more than 15 years.
About Wood Mackenzie
Wood Mackenzie is leading research and consultancy group focused on the global energy, chemicals, renewables, metals and mining industries. The company was founded in 1973 to review North Sea oilfields and has since expanded the sectors in which it operates through acquisitions. The company was acquired by Verisk Analytics, an American data analytics and risk assessment firm, in 2015.
Managing Director, Publish Interactive
Phone: +44 (0)113 457 0123