Publish Interactive by Content Catalyst

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Customer Success Stories

Closing the deal: The life science market analysis firm harnessing Publish Interactive to increase sales

Science and Medicine Group’s sales team rely on Publish Interactive’s customer intelligence features to understand subscriber behaviour and content engagement

Driving process efficiency to deliver timely market forecasting in the automotive aftermarket sector

Astutus Research reaps the benefits of Publish Interactive’s system which allows data interrogation and the collation of tailored content in one place to create its market reports

Delivering market intelligence content in a trackable interactive format which is more user-friendly

For more than a decade, CCS Insight had been distributing its report content as downloadable PDFs from its subscription website and was looking for improvements in its delivery platform to fully realise the value of this material.

How an investor relations magazine boosted engagement and simplified renewals

IR Magazine recognised the opportunity to add real value to its offering by helping clients make better use of its research and applying content tracking to understand usage and feed that back into creation, sales and marketing.

How Futuresource Consulting can offer content licences tailored to a client’s specific requirements

After using an adapted off-the-shelf content platform for almost a decade, Futuresource’s requirements had outgrown its capability and the technology was no longer fit for purpose.

Life science advisory firm launches new brand to publish in rich formats for multiple brands

Science And Medicine Group needed a solution that would allow it to offer a subscription service to its market report portfolio to simplify the purchase process for its clients.

How a leading energy industry consultancy merged three digital experiences into a single platform

Demand for market intelligence from WoodMac has led to the acquisition of two related industry-knowledge businesses in the Power & Renewables sector – but this left the business managing three separate content platforms.

How TGaS uses Publish Interactive to deepen customer relationships with a centralised platform

TGaS saw an opportunity to add real value to its offering by supplying access to its entire knowledge base and help clients make better use of their content through a central point where clients could search and access content.

How an integration with Publish Interactive helps Everest Group manage access rights

To support its growing membership base – and ensure they were always able to make use of the best available research technology – Everest Group adopted Publish Interactive smart content management and publishing system.

How WSL Strategic Retail uses SaaS technology to keep its How America Shops research at the cutting edge

WSL Strategic Retail uses Publish Interactive to improve the value it offers customers. The full suite of its How America Shops research is around 40 pieces of content annually to which subscribers need quick and easy access.

How Edify Digital Media uses Publish Interactive’s analytics to refine its offering and drive sales leads

Edify Digital Media needed to ensure customers could access the information in the simplest way possible and enable a business model based on the provision of smart digital access to its highly valuable content.

Q&A: How Publish Interactive is ‘mission critical’ to 451 Research’s development

With more than 100 analysts, 451 Research publish a lot of insights and data, so the key requirement is search. For the first time, 451 Research will have deep indexing of all of their content across every media type

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The evolution of B2B content and the era of short-formism

Understand why publishers have shifted to shorter publishing cycles and the creation of more targeted content

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